Advertisement insight summary key:-

Key notes:-

.Nude or at least shirtless models are greatly favoured over any other within deodorant adverts,

.High contrast between the mise-en-scene and the products, such as a muted background, with rich/bright products and slogans, or a very dark background with very light text and product placement and vice versa.

.Conventional to place product image on the bottom right corner, so the as the audience finger through the pages they're far more likely to see the product it's self and stop to look at it.

.Slogans should also be clearly displayed as either an over-lay upon the models them selves or upon the product it's self.

.In print ads for deodorants, bust shot or torso shots are the common place, displaying the back or chest.

.Blues, blacks, and whites are very common colours to be featured, as it shops clenliness and compliment/contrast one another very well within the mise-en-scene.
.Simple backgrounds help keep the audiences attention on the text, model, and product, although more complex backgrounds can work if executed correctly.
.Dependent on the page layout, the use of the product by the model can be very effective to promote the product.
.Lower quarter (or less) should be used for the product marketing claiming it's selling points and any possible warnings such as allergy warnings.